About
An advisory built on operating experience, not brokerage habit.
Site Logic exists because expansion decisions are usually made with too much enthusiasm and too little evidence. We supply the evidence, and the judgment to act on it.
The founder
The firm was founded by Alex Bord after seventeen-plus years leading real estate on the tenant side of retail. At Wild Fork Foods he built the US store footprint from a standing start and supported the Canada and Mexico programs. At Sandbox VR he managed institutional landlord relationships, brokers and real estate transactions across North America, Europe and Asia. Earlier, he managed branch real estate across multiple US regions for Citibank and worked on Xfinity's national store transformation for Comcast.
That career is one long apprenticeship in a single question: where should the next store go, and on what terms? Site Logic makes that experience available to brands that do not yet have, or do not yet need, a head of real estate of their own.
The practice operates between Miami and São Paulo and serves clients in English, Portuguese, and Spanish. Alex is also fluent in Russian.
Track record at a glance
| Portfolio | Scope of the work | Scale |
|---|---|---|
| Wild Fork Foods | Expansion program from the first US store, across stores and distribution centers | First store to national program |
| Citibank | Branch real estate, rent renegotiations, sale-leaseback packaging, transaction due diligence | Multi-region portfolio |
| Sandbox VR | Landlord relationships, collaborations, brokers and transactions, franchisee guidance | North America, Europe, Asia |
| Xfinity Stores (Comcast) | National store transformation | National program |
Credentials
Education & affiliations
MBA, UNC Kenan-Flagler Business School. BBA with a Real Estate concentration, Temple University. Member, ICSC.
Licensing
Florida real estate Sales Associate SL3664901. Florida Notary Public. Advisory and consulting services are provided by Site Logic, LLC.
Next step
Tell us where you want to grow.
A 30-minute introductory call. Bring the market you are weighing and leave with a clearer view of it.